DESIGN THAT SPEAKS.
IDEAS THAT STAY.
ART DIRECTION
2023–2026
GRAPHIC DESIGN
MY APPROACH
Creating bold visual identities that tell stories, evoke emotions and leave a lasting impression.
Turning creative concepts into distinctive visual experiences, where every detail has a purpose.
Blending creativity, strategy and emotion to craft visuals that connect, inspire and stand out.
VISUAL
STORIES
& CREATIVE
DIRECTION
Selected Works
MILADY - BRANDING & ILLUSTRATION

PLAYFUL ELEGANCE

LE JARDIN SANCTUAIRE - BRANDING & VISUAL IDENTITY
Blooming
Where elegance meets playfulness. A distinctive visual identity combining expressive typography, striking contrasts and hand-drawn illustrations, carefully vectorized in Adobe Illustrator.
A nature-inspired visual identity combining organic shapes, botanical illustrations and earthy tones. A harmonious design reflecting the connection between nature, well-being and serenity.
MASCOT DESIGN & VISUAL IDENTITY - CAFÉ PARFUMÉ
RETRO VIBES.
A CLOSER LOOK
09 Pieces

Creation of an original mascot combining vector illustration and brand identity. Inspired by retro cartoons, this playful character brings Café Parfumé to life through expressive shapes, bold colors, and rounded typography.
The goal was to create a fun, welcoming, and memorable visual identity, turning the mascot into a distinctive symbol of the brand.
From the first sketch to the final detail, every project is a new opportunity to experiment, challenge conventions and bring unexpected ideas to life.
MADE
TO BE
SEEN.


PHOTOGRAPHY & EDITORIAL DESIGN - DENTAL PROSTHETICS
BEYOND THE DETAILS
PHOTOGRAPHY & MINIMALIST EDITORIAL DESIGN - DENTAL PROSTHETICS
PURE PRECISION
An exploration of dental prosthetics through artistic photography and minimalist editorial design. By focusing on textures, reflections, and sculptural forms, this project transforms a technical object into a contemporary visual composition.
The clean layout, subtle color palette, and carefully balanced typography highlight the beauty of precision while creating a dialogue between photography, science, and graphic design.
A minimalist photographic exploration highlighting the intricate details and craftsmanship of dental prosthetics. Set against a pure white background, each composition emphasizes the object’s delicate structure, metallic textures, and sculptural qualities.
Through clean photography, generous negative space, and refined editorial layouts, this project celebrates precision and simplicity, allowing every detail to become a visual statement.
BEHIND THE WORK
Every project begins with an idea, a curiosity, or a desire to create something different. Through experimentation, research and creative exploration, I transform initial concepts into meaningful visual experiences. From the first sketches to the final composition, every detail is an opportunity to explore, experiment and push creative boundaries.
BRAND IDENTITY, ILLUSTRATION & PACKAGING - MICRO FARM
BOLDLY DIFFERENT
3D MODELING & PRODUCT VISUALIZATION - MYFRIEND
DIGITAL REALITY


A vibrant visual identity designed to make insect-based snacks fun, approachable, and appealing. From branding to packaging, this project combines playful vector illustrations, bold typography, and a colorful visual universe.
Each product features its own illustrated character and distinctive color palette, creating a cohesive yet dynamic collection. The goal was to challenge perceptions of alternative food through creative storytelling and eye-catching packaging.
A creative exploration of 3D modeling and product visualization, combining realistic materials with a soft, contemporary aesthetic. From product modeling to lighting and rendering, this project focuses on creating a visually appealing and immersive composition.
The pastel color palette, transparent surfaces, and carefully balanced lighting enhance the product’s details while bringing a modern and playful dimension to its presentation.

BRAND IDENTITY & PACKAGING DESIGN - HOMEMADE COOKIES

3D MODELING & LUXURY PRODUCT VISUALIZATION - CHANEL
TIMELESS ELEGANCE
CRAFTED WITH LOVE
Creation of a complete visual identity inspired by the warmth and authenticity of homemade cookies. From logo design to packaging, this project explores a minimalist aesthetic that reflects the charm of artisanal products.
The combination of earthy tones, elegant typography, and subtle textures creates a cohesive and recognizable brand universe. Each packaging variation maintains a consistent visual language while bringing its own personality to the collection.
A sophisticated exploration of 3D modeling inspired by the world of luxury cosmetics. This project combines elegant product design, realistic textures, and dramatic lighting to create a refined visual experience.
The contrast between deep burgundy tones, metallic reflections, and sculptural elements enhances the product’s premium aesthetic. Every detail, from material rendering to composition, was carefully designed to evoke elegance, exclusivity, and timeless luxury.
CREATIVE VISION
#01
Turning ideas into meaningful and memorable visual experiences.
ENDLESS CURIOSITY
#02
Exploring new techniques, challenging conventions, and pushing creative boundaries.
"ideas
become
emotions"
Beyond visuals

MORE CREATIVE EXPLORATIONS
FROM BOLD IDENTITIES TO PLAYFUL ILLUSTRATIONS, EACH PROJECT IS AN OPPORTUNITY TO EXPLORE NEW IDEAS, STYLES AND CREATIVE POSSIBILITIES.
BRAND IDENTITY & PATTERN DESIGN
BOTANICAL ELEGANCE
A refined visual identity inspired by nature, elegance, and timeless aesthetics. This project combines logo creation, delicate botanical illustrations, and custom pattern design to establish a distinctive and sophisticated brand universe.
The intricate floral details, ornamental monogram, and deep green color palette create a harmonious visual language. Designed to work across various applications, the repeating patterns bring consistency, personality, and a sense of understated luxury to the brand.

ROOTED IN NATURE
BRAND IDENTITY & ILLUSTRATION — LE JARDIN SANCTUAIRE
A nature-inspired visual identity celebrating the connection between humans, animals, and the environment. This project combines logo design and organic vector illustrations to create a meaningful and distinctive brand universe.
Through playful silhouettes, botanical elements, and a natural green palette, the design expresses harmony, care, and biodiversity. The composition brings together simplicity and storytelling, creating a recognizable identity rooted in nature.

LOGO DESIGN & VECTOR ILLUSTRATION — VERMELLES REFUGE
A playful and meaningful logo designed to reflect compassion, protection, and the bond between humans and animals. This project combines custom typography and vector illustration to create a warm, welcoming, and recognizable visual identity.
The intertwined animal silhouettes, rounded lettering, and earthy color palette express kindness and togetherness. The circular composition reinforces the idea of unity, creating a memorable symbol dedicated to animal welfare.
18K Gold
EXPERIMENTAL EDITORIAL DESIGN
Editorial Design · Layout Design · AI-Generated Imagery
A visual exploration combining editorial design and AI-generated imagery, inspired by a futuristic and experimental aesthetic.
The project explores the contrast between minimalist layouts and fluid, metallic organic forms, creating a visual dialogue between typographic precision and sculptural movement.
Artificial intelligence becomes a creative tool for exploring new visual possibilities, while the editorial composition emphasizes light, texture, and depth.
An experimental approach at the intersection of graphic design, technology, and artistic expression.

Premium Beads

Logo Design · Visual Identity · Branding
Premium Beads
Creation of a modern and distinctive visual identity for Dondialink, a digital platform designed to simplify communication and strengthen connections between dental professionals.
The logo combines bold, rounded typography with lighter, minimalist letterforms, creating a visual contrast that reflects both reliability and innovation. A subtle gradient transition connects the two parts of the name, symbolizing seamless communication and connectivity.
The color palette blends deep blue, soft blue-grey, and vibrant orange, balancing professionalism, trust, and a contemporary digital aesthetic.
A clean, versatile identity designed to embody the essence of Dondialink: connection, simplicity, and innovation.

Visual Identity · Logo Design · Branding
Silver 925
Creation of a visual identity for L’Entre Nous, a restaurant that celebrates togetherness, sharing, and the joy of gathering around a meal.
The logo features expressive typography with bold, rounded curves, evoking indulgence, warmth, and connection. Subtle references to the culinary world add a playful and distinctive touch to the identity.
The color palette, combining warm orange with deep burgundy, enhances the restaurant’s welcoming and authentic atmosphere.
A visual identity designed to capture the essence of the place: warm, vibrant, and all about bringing people together.

LET’S CREATE SOMETHING TOGETHER
Every project begins with an idea, a feeling, or a story waiting to be told. Through graphic design and art direction, I transform creativity into bold visuals and meaningful experiences.
Always curious and open to new challenges, I believe the best ideas come from collaboration.
Have a project in mind? Let’s create something unforgettable together.
let's make
something
Together
beautiful
Contacts
2023–2026
GRAPHIC DESIGN & ART DIRECTION
Socials
Address
Email: elana@sophys.fr
Phone: 07 67 18 78 06
Lille